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We live in an age where technology evolves rapidly in a very short period of time. This means that companies have to adapt their business to the needs of their customers in a timeframe that can sometimes be short.
In this aspect, we can consider that the company’s IT area is a strategic part, as it will guide which technological path the company will follow, as well as how it will be possible to meet the necessary demands.
However, what are the benefits and challenges of implementing Digital Transformation in the company?
That is the topic that we will address in this article.
DIGITAL TRANSFORMATION
At first, it is important to understand what Digital Transformation is all about.
Digital Transformation, in a nutshell, is the use of digital technologies, which aim not only to increase business efficiency, but also to add value to customers. These technologies can be applied in different departments of the company, according to the company’s business profile.
There are several technologies that can be used, and such may vary according to the commercial strategy and technological needs of the company. As examples, here are some of these technologies:
Automating tasks through IoT
In many scenarios, companies can adopt IoT not only for their own internal productivity, but also to assist customers. Through network-integrated elements, it is possible to automate tasks that would previously be performed manually. There are numerous applications where the IoT can be used, and for this reason, understanding the customer’s profile is a key part to develop an adequate solution.
Information security
Information security is a must for any Digital Transformation scenario. We live in a time when new cyber threats are increasingly emerging. Thus, it is essential to understand the current technological environment and, by doing so, identify points that can be improved to provide the safest possible technological environment.
Omnichannel Customer Service
Considering the progressive increase in a consumer audience that seeks other customer service channels, the adoption of an omnichannel customer service can provide greater flexibility for your company. This would allow customers to choose their preferred media to contact, such as chat, email or through the use of applications.
INFRASTRUCTURE NEEDS
However, how to reconcile the use of additional digital technologies with the need to maintain the existing infrastructure?
Undoubtedly, this is not an easy task.
In this way, we identify below some important points that the ICT area should pay attention to regarding its respective infrastructure before employing the use of new technologies.
Is the current environment up to date, including servers, equipment, and computers?
If the answer was no, this is a warning sign. The lack of updating in elements that are part of the technology park, besides hindering the adoption of new technological solutions, can also become a security breach for the company.
Ideally, in addition to being updated, the infrastructure in question also has current support with the respective manufacturers for the elements that compose it, such as servers, software, computers, and other products.
Is the current IT budget compatible with the existing technological needs?
Certainly, the budget that the company allocates to the technology area plays a critical role for the ICT team, and for the business as a whole. However, it is important to assess whether the company’s budget is compatible with current technological needs, especially
in the aspect related to security.
The adoption of new technologies in an unsafe technology park, for example, can increase security breaches and, consequently, harm the enterprise’s business. For this reason, it is important to map out whether the budget is adequate, and if not, review with the responsible area of the corporation, possible alternatives.
Does your company have full visibility into what is trafficked on its data network?
Visibility into what is trafficked on the network is essential, not only for any additional technology to be applied correctly, but also to provide a manageable environment for the company.
To this end, it is important to identify whether your organization currently has tools that enable such mapping, as well as what is actually being trafficked in its respective network. Visibility of network traffic, for example, will ensure efficient consumption of data links, allowing resources to be reverted to other needs.
FINAL CONSIDERATIONS
The role of Digital Transformation is vital for the whole society. Hence, understanding all the aspects involving it, is crucial for companies to be able to serve their respective customers in a satisfactory and quality way, adding value to their offers, in this way, the needs of your audience.
In this sense, there is no doubt about the importance of investing in network management. In this way, it is noticeable that these good practices bring not only benefits to the visibility of the infrastructure, but it is also a way of guaranteeing crucial information for increasingly assertive planning and strategies.With this in mind, Telcomanager, Latin America’s leader in the software network management sector, in the market since 2002, with a unique and innovative methodology, provides intelligent solutions for data monitoring to provide complete visibility to the customer’s infrastructure. This allows your company to keep track of the main aspects of your network.
Posted on 03/25/2022
